Concision

" If you’ve thought hard about what you’re writing, you should be able to summarize the whole article in one sentence."

http://takimag.com/article/writing_for_the_rest_of_us_gavin_mcinnes/print#ixzz30YhcZMww


Exactly: summarize your article in one sentence, and then work and rework that sentence into a self supported position statement and ship it; chuck the rest of the fluff in the dumpster.